About us

About Us

We make things for silly adults.

Our shop is a playful mix of fashion, homeware, dinnerware, stationery and accessories all designed (curated) to make you look twice and, hopefully, smile. We love things that look like other things, unexpected details, ridiculous little objects, and products that make everyday life a bit more fun.

The idea started with a simple frustration: why should novelty and unusual design only be easy to find if you live in a big city or happen to be in the right country?

So Mori decided to do something about it.

An Italian artist, designer, entrepreneur, history graduate and proud cat mom, Mori started the company the slightly unglamorous way: with rejected credit applications, plenty of side jobs, and eventually 5,000 saved up to give the idea a proper try. 

Today, we’re still driven by the same idea: finding fun, unusual things and making them accessible to more people while creating space for artists and designers to be part of it too.

We collaborate with artists through limited commercial licensing, welcome wholesale catalogues, and love creating hands-on experiences through our DIY station for events.

No grand master plan. Just a love of good design, silly things, and the belief that everyday objects don't have to be boring.